Customer Referencing & Business Storytelling Specialists
* Expand brand awareness
* Increase customer engagement
* Support revenue targets
*Drive digital content
*Broaden marketing
About us
Ignite your Customer Referencing Programme
Firecracker! Referencing are dedicated to providing an exceptional customer referencing service. Our goal is to support businesses of all types and size by developing great referencing that enables your business to:
* Build loyalty with customers
* Drive brand awareness
*Provide credibility and content for PR/Marketing
*Support your sales team with with a usable reference toolkit
*Generate advocacy for your business
The Firecracker! team are highly experienced, award winning, customer referencing experts with backgrounds in Marketing, communication, PR and Storytelling. We know what the challenges are and the time it takes to build a reference pipeline. We've managed and produced programmes for decades and with results that have returned years of visibility all over the world. We are not a full service agency - referencing is what we do. We take all of the planning, logistics and angst out of your daily business life - leaving your team free to focus on results.
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What we do - more bang, less smoke!
Glittering references...
Glittering references...
Glittering references...
We build customer reference programmes that bring your business story to life and give your brand and sales team powerful endorsement to support revenue growth. What is a reference programme? Well, it's so much more than a case study and takes thorough planning and management. Our fixed fee package helps you manage costs.
Glowing profile building
Glittering references...
Glittering references...
It's still true, people buy from people but if you are shouting in the dark, do you know if anyone is listening to your story?
We research and build business profiles, so that your business story can spark interest in your target industry community.
Extra magic dust...
Storytelling/Team Facilitation
Storytelling/Team Facilitation
Sometimes a little extra magic dust can make a difference and deliver a stronger story. Our unique team includes specialists in:
*Video Creative/Production
*Photography
*Content Broadcast
*Content Production
Storytelling/Team Facilitation
Storytelling/Team Facilitation
Storytelling/Team Facilitation
To support your referencing programme, we can facilitate
workshops for :
* Product Marketing
*Sales Teams/Marketing
*Conference Speaking
*Brainstorming/Planning
*Leadership Development
*Internal Comms
*Customer Networking
*Partner Marketing
Talk to us about how we can support your plans in this area.
Our Team
Julie Cumberland Client Director
John Masters Consultant/Storyteller
Julie Cumberland Client Director
Julie is the founder and Client Director at Firecracker! With decades of marketing, creative services and customer engagement in her toolbox; plus a little black book of talent to draw on.
Suzy Francis Research
John Masters Consultant/Storyteller
Julie Cumberland Client Director
Suzy leads on all things 'research' related which support client referencing.
Academic detail, combined with a sales background, her telescope sees all.
Nicky Willow Content
John Masters Consultant/Storyteller
John Masters Consultant/Storyteller
Nicky is a specialist writer with a PR guru approach to content production. Having worked on a myriad of technology brands for over 25 years, she knows how to ignite words.
John Masters Consultant/Storyteller
John Masters Consultant/Storyteller
John Masters Consultant/Storyteller
John is a gifted Storyteller, orator and group facilitator (C-suite to shopfloor); John brings business offers to life so that your team can be the greatest Ambassadors for your product or service.
Our customers
Simple Fee structure
Choose the Package to fit your business
Monthly Retainer
A monthly retainer, based on the scope of your programme. Production fees are additional.
Fixed fee
Straight up fixed fee, per reference, to include production costs.
Additional Services:
Priced per project
*Videography
*Photography
*Content Writing
*Design/branding
Storytelling/Facilitation
Bespoke Service - Talk to us about your project and we will guide you for scope and fees
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Storytelling and facilitation projects vary in size, scope and content. Tell us more about your challenge and we will guide you through options, costs and next steps.
See our case studies for guidance.
Firecracker!Referencing - your business story shared - your way